In a recent post, I discussed the notion that the “retail price” of a hyped watch is pretty irrelevant when it comes to your purchase decision on that watch. This got me thinking… perhaps there is a way for brands to capitalise on this, and approach the pricing and selling of hyped watches differently.
Category: Business Articles
Be Like Amazon
I decided to do another book summary post, since I found it so useful and insightful. This one is by brothers Jeffrey Eisenberg and Bryan Eisenberg, writing with Roy H. Williams. They analyse Amazon’s principles through the eyes of two imaginary characters on a road trip. The book is basically a dialogue between the older…
The Watch Industry’s Biggest Problems In 2019 & Beyond
I recently read an article on aBlogtoWatch (ABTW) on this topic, and it was thoroughly detailed and interesting enough for me to want to write this. The post was inspired by a Morgan Stanley publication entitled “DTC and the Bullwhip Effect” which you can read in full here. It is a broker report, covering Richemont and…
Why Better Products Don’t Always Win
You may have superior technology or a great feature set, but if your product doesn’t create value for the customer, its chance of success is slim. Flickr/d7 We’ve heard a number of CEOs say, “Our product is more advanced than anything else on the market. How can we fail?” Unfortunately, you don’t have to look…
Beat the clock: Choosing the best meeting time
The best time for a meeting is 3:30 p.m. on Monday. That’s the verdict of Mark Ellwood, who runs Toronto-based consultancy Pace Productivity Inc., after analyzing extensive data he has collected over the years about people’s expenditure of time at work, through electronic devices called Timecorders that capture what they are doing. Mr. Ellwood started…
What The Hell Is Project Management, Anyway?
“Project management” can sound like everything and nothing all at once. We spoke with a project management pro to clarify what it really means to get people moving in the same direction. Project management seems like a classic chicken-and-egg career conundrum: How do you prove you’re adept at managing projects if you haven’t worked as…
ScrewDownCrown 