Watches in a post-COVID world

A post about the state of watch collecting, and a discussion about ways in which people collect watches, along with the impact of these choices.

How to Build a Brand from Scratch

My company set out to revolutionize the workout. But first, we had to put our name on the map. Six months ago, I launched a company with two partners in an industry that I love: Fitness. Our goal wasn’t modest. We were going to revolutionize the gym. We looked at market trends and consumer behavior…