Dr. Robert Lustig, Emeritus Professor at the University of California, wrote a book entitled “The Hacking of the American Mind”. He discusses “Pleasure vs Happiness”… and talks about how these two concepts are VERY different. I will discuss some of his content, and try and relate it to watch collecting.
Have you noticed how watch collectors seem to refer to their hobby as a disease? Why is that? Many collectors will attest to the fact that no matter how ‘grail worthy’ a new purchase may be, they always seem to tire of it eventually. Why is that?
Happiness versus Relief
What is the difference between happiness and relief, and how does this apply to watch collecting? This is a discussion about our inner-critic, and our inner-cheerleader – along with some thoughts about pursuing lasting joy; not only when it comes to watch collecting, but life in general.
Rolex Daytona – Why does it defy logic?
I shared a recent post by @watchanalytics on Instagram, asking people about their opinion on the Rolex Daytona, and whether its price performance was justified. Needless to say, this led to several interesting conversations, and I’d like to share some thoughts on the topic here.
Mr. Miller and the three red marbles
We hear stories every day about people making a difference in a quiet and unassuming way. Those are every-day heroes… demonstrating care and compassion, not expecting anything in return. This story is a beautiful example of that.
Sell more, buy less
I watched two seemingly unrelated TED talks, but I thought they were interestingly connected; One tackles how to get rid of things you already have, and the other offers advice around minimising the acquisition of new things. As watch collectors, this seems to summarise a conundrum we face daily!